Wunderman Thompson is an agency brand established in 2018 as a result of the merger of WPP agencies Wunderman and J. Walter Thompson.
Wunderman has been widely recognized for its work. Forrester Research named us a leader in marketing database operations and a strong performer in customer engagement strategy*. Headquartered in New York, we have 9,200 creatives, data scientists, strategists and technologists in 200 offices in 70 markets. Wunderman is a ‘team first’ culture committed to creating an environment where people come to do the best work of their careers.1
JWT celebrated its 150th anniversary in 2014 and it traces its origins to the Carlton & Smith agency, which opened its doors in 1864. Founder William James Carlton started selling advertising space in religious magazines. J. Walter Thompson was among the first agencies to employ writers and artists to create interesting advertisements for their clients, replacing the standard ads created by in-house departments. It was also the first agency to provide a wide range of advertising services to clients, including copy, layout, package design, trademark development and rudimentary, market research.
In November, 2018, WPP merged J. Walter Thompson with Wunderman, resulting in this organization known as Wunderman Thompson; to be be headquartered in JWT’s offices on Manhattan’s Lexington Avenue.2