MdotLabs was a SaaS media security platform created to fight invalid activity in web and mobile advertising. Founded by Timur Yarnall and Paul Barford in Madison, Wisconsin, in 2012, MdotLabs was funded by Great Oaks Venture Capital and Chicago Ventures before being acquired by comScore in 2014.
The MdotLabs’ AdSecure™ Platform was used by hundreds of leading publishers and top brands to identify and eliminate invalid traffic coming from botnets and click-farms that waste billions in ad campaign spend each year.
Anonymous on March 10, 2020