Mark Simpson most recently drove strategy and product direction for IBM’s marketing and commerce solutions. In July, 2019, IBM divested that work to launch AI Powered Marketer; in the process appointing Simpson CEO of the new company.1
Previously, Mark was the Founder and President of Maxymiser, a recognized leader in Customer Experience Optimization, which he sold to Oracle in 2015. He has served as a Director to OneSpot and Fan Manager and is a graduate of The University of Birmingham.