Jonathan Keith is a Creative Producer and Content Strategist with two decades experience in the traditional and digital media, communicating with mass audiences across a wide range of mediums and platforms: broadcast & cable TV, terrestrial radio, Web video, podcasts, social networks, IPTV/OTT services, and experiential activations and events. He has an extensive background in program development and top-of-funnel brand storytelling. His intellectual curiosity and passion for innovation has enabled him to keep pace with emerging technology, including Augmented/Virtual Reality applications, smart connected devices, voice recognition, RTSP systems, and 3D animation/VFX. He constantly strives to push boundaries and deliver products and experiences with resonance, high fidelity, and proper context.
A former specialty radio programmer, Keith witnessed the disruption of big media firsthand and quickly learned to navigate the bourgeoning digital landscape. In the ’00s, he was an Artist Management Consultant, designing marketing strategies for independent musical artists that harnessed the power of new media and the DIY nature of the Internet. A key element was video; Keith deployed cost-efficient tactics for visual communications and fan engagement that included EPKs, Live Performance Videos, Animated GIFs, User-Generated Viral Campaigns, as well as traditional music videos.
In the 2010’s, Keith moved into the strategic side of digital media. He worked in Business Development and Content Acquisition for a range of IPTV and SaaS startups, including Linear Channel Distributors, S/A-VOD platforms, and Aggregation Services for Web video discovery.
Today, Keith runs Feelr Media, a Los Angeles-based creative agency and full-service digital studio for tech-forward brand experiences, visual storytelling, audio strategy, and next-generation UX.