Apple Computers, Inc. was founded on April 1, 1976, by college dropouts Steve Jobs and Steve Wozniak, who brought to the new company a vision of changing the way people viewed computers. Jobs and Wozniak wanted to make computers small enough for people to have them in their homes or offices. It was the first successful personal computer company and drove popular adoption of the graphical user interface.
Their products have always been designed for the way people work as much as for the way they live. Today, Apple products help employees to work more simply and productively, solve problems creatively, and collaborate with a shared purpose. And they’re all designed to work together beautifully. When people have access to iPhone, iPad, and Mac, they can do their best work and reimagine the future of their business. Apple provides employees everything they need to make better business decisions, wherever they are. With the most intuitive, secure, and powerful products, as well as the hundreds of thousands of apps on the App Store, to stay connected, share ideas, and get more done.
In addition, Apple has partnered with some of the world’s leading companies in enterprise services for mobile strategy consulting, app development support, back-end system integration, and corporate network services.1
1985 witnessed with Apple, the introduction of an affordable laser printer along with Aldus Corporation’s PageMaker. Together with Apple’s Mac, these innovations launched the desktop publishing as small businesses and print shops could produce now professional-looking brochures, pamphlets, and letters without having to resort to expensive lithographic processes. The graphic arts and publishing industries quickly became the Mac’s single most important market.2
In 2001 Apple introduced iTunes, a computer program for playing music and for converting music to the compact MP3 digital format commonly used in computers and other digital devices. Later the same year, Apple began selling the iPod, a portable MP3 player, which quickly became the market leader (the term podcasting, combining iPod and broadcasting, was coined). Soon Apple began selling downloadable copies of major record company songs in MP3 format over the Internet and by 2006 more than one billion songs and videos had been sold through Apple’s Web site.
It was in 2007 that Apple introduced the touch-screen iPhone, a cellular telephone with capabilities for playing MP3s and videos and for accessing the Internet and 2 years later the smartphone revolution started to replace our cameras as the iPhone introduced a digital camera and video capability.
Steve Jobs resigned as CEO in August 2011 due to his health; he was succeeded as CEO by then chief operating officer, Tim Cook. Jobs passed in October, 2011.
2018 saw an announcement from Apple that it will be investing $1 Billion to develop it’s Austin, TX campus and bring as many as 20,000 new jobs to the region.3