Omniata enables the entire digital organization – Marketers, Product Managers and Data Scientists – to run their business based on data. Founded in 2012 by Alex Arias, Michael Thompson, and Troy Thompson, Omniata has offices in Helsinki, Finland, and San Francisco, California. They raised their Series A investment with Creandum and Jackson Square Ventures in 2014 and in 2017 were acquired by Activision Blizzard.
It creates an integrated view of consumers across devices, providing tools to optimize the user experience in real-time. Founded by a team of former Digital Chocolate and EA data leads, Omniata integrates Analytics, CRM, CMS and A/B testing platforms into a single all encompassing solution.1