Main Page

From mediatech
Jump to: navigation, search
Index of Media Innovation
the MediaTech wiki that anyone can edit.
499 articles

Today's featured article

Vidmob.png

VidMob, a leading video creation platform, announced in July 2019 an investment led by Texas based BuildGroup. The innovative technology solutions provide by VidMob enable a network of highly trained creators to develop marketing communications that are insight-driven, personalized, and scalable. VidMob creators produce the full spectrum of video content across every social/digital channel, format, and language. VidMob is an Official Marketing Partner of Facebook, Instagram, Snap, and Twitter and the recipient of two top industry awards in 2017: Instagram’s Innovation Award and Twitter #Promote.

BuildGroup co-founder and CEO Lanham Napier offered a statement in Techcrunch, praising VidMob for "not only offering up meaningful insights, but also providing the tools and talent to quickly and cost-effectively activate on that intelligence."

Earlier this year, VidMob released their 2018 U.S. State of Social Video report worth a download here.

Did you know...

Q3, 2019, is the first quarter ever that Netflix has reported a drop in users but it's still far ahead of competitors. It's likely that Netflix has a low churn rate compared with others: Netflix has the highest renewal rate, at 93%. Amazon Prime Video and Hulu are next highest at 75% and 64%, respectively, per Lab42. That's enviable stability, and new direct-to-consumer entrants like Disney+ and HBO Max will soon more publicly chase those audiences.

In the news

  • Verizon is selling Tumblr to WordPress’ owner

Verizon, which first acquired Tumblr in 2017 after it purchased Yahoo!, started to explore a sale earlier this year. Automattic reportedly bought Tumblr for less than $3 million, according to Axios, a stunning drop in value from the $1.1 billion Yahoo paid for it in 2013. [August]

  • PodcastOne is launching LaunchpadDM, a free hosting platform for independent podcasters

The PodcastOne platform, called Launchpad Digital Media, is a free platform, including unlimited hosting; access to analytics including listenership, geography and device data; and complete control over how podcasts are distributed via Apple, Spotify, or other services. [August]

  • Disney to Bundle Disney+, Hulu and ESPN+ For $12.99 Per Month

Disney's bundle of streaming content services will cost the same as Netflix's most popular standard plan in the U.S. [August]

  • GateHouse Media, acquires Gannett

GateHouse Media -- the operating subsidiary of New Media Investment Group -- will combine with Gannett, the larger of the two companies, in a cash-and-stock deal that will be financed in part with new private-equity debt. [August]

  • Mixhalo raises $10.7M to bring better sound quality to live events

Mixhalo, co-founded by Incubus guitarist Mike Einziger and his wife, violinist Ann Marie Simpson-Einziger, has raised $10.7 million in Series A funding led by Foundry Group, with participation from Sapphire Sport, Founders Fund, Defy Partners, Cowboy Ventures, Red Light Management, Another Planet Entertainment, Rick Farman and Rich Goodstone of Superfly, and Charlie Walker of C3 Presents. [July]

  • Sony announces a new $185M fund to invest in tech startups

Sony is doubling down on the world of startup investment. The Japanese tech giant announced a new fund that is aiming to raise 20 billion JPY (around $185 million) to invest in companies within “key high-growth industries,” through their Sony Innovation Fund. [July]

  • Media-tech platform Toch raises Pre-Series A funding
Toch funding led by investors from Hyderabad Angels, Mumbai Angels and other high net worth individuals including former Zee Entertainment CFO Mihir Modi and Swastik Bihani, Head of Products & GM, India at PayPal. [July]

From today's featured list