Brightcove was founded in 2004 by Jeremy Allaire, who served as Executive Chairman until April 2016, and Bob Mason. The company was named after a harbor where the founder liked to kayak named Bright Cove Harbor in Cape Cod, Massachusetts. Brightcove is a Boston, Massachusetts–based software company that produces an online video platform.
In December 2005, Brightcove partnered with Reuters to create a program to syndicate customized news video players.
In 2006, Brightcove completed Internet TV partnership deals with a number of large media companies including The New York Times Company (NYTimes.com and About.com), Discovery Communications (Discovery Channel, Travel Channel), and Sony BMG among others. Brightcove acquired Seattle-based Metastories, makers of StoryMaker, a publishing tool for video, audio, images, and text. In May of that year, it established a distribution partnership with TiVo and a content delivery partnership with Limelight Networks.
In 2007, Brightcove capitalized on a trend of magazine and newspaper publishers expanding into online video by signing deals with print media companies including Time Inc., TV Guide, and The Washington Post.
Coinciding with a series of deals with UK media companies, Brightcove opened an office in London in July 2007, and in November 2009, Brightcove was named as one of the top two U.S. video platform vendors.
In April 2010, it was reported that Brightcove raised $12 million in fourth-round funding, nearing a total of $100 million, but still barely breaking even with the projected $50 million in annual revenue. In August that same year, Brightcove announced a content delivery partnership with Akamai Technologies; adding to partnerships with Sitecore, Oracle, DoubleClick, and other organizations.