Bono

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Bono, Paul David Hewson, is a Managing Director and Co-Founder of Elevation Partners.

Bono is the lead singer of Irish rock group U2, one of the most well-known and successful bands in the history of the recorded music industry. Since 1977, U2 has gained an extensive audience through their spellbinding live performances and critically acclaimed recordings. They have sold over 150 million albums worldwide and won 22 Grammy Awards. U2 has also been an industry leader in the management of its business operations and intellectual property. Unlike many artists, U2 owns and controls most of its own catalog.

In 2006, Bono and Bobby Shriver launched Product (RED) to raise money from businesses to buy AIDS drugs for people in Africa unable to afford them. Product (RED) has an ongoing relationship with a number of iconic global brands that sell (RED) products and donate a percentage of the profits directly to the Global Fund to Fight AIDS, Tuberculosis and Malaria.

Bono also helped launch EDUN, an ethically-sourced high fashion clothing company run by his wife Ali Hewson; EDUN produces clothing in developing areas of the world, particularly in Africa.

Bono is on the board of the Elevation Partners private-equity firm, which attempted to purchase Eidos Interactive in 2005 and has since gone on to invest in other entertainment businesses. Bono has invested in the Forbes Media group in the US through Elevation Partners. Elevation Partners became the first outsider to invest in the company, taking a minority stake in Forbes Media LLC, a new company encompassing the 89-year-old business which includes Forbes magazine, the Forbes.com website and other assets.

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